Bounty Fresh made World Chicken and Egg Month unforgettable with the lively debut of their new mascot, Chicky, at Trinoma Activity Center. The event drew a crowd of families and fans, who enjoyed activities like parades, interactive contests, and an exciting egg hunt, complete with fabulous prizes. Attendees who liked the Bounty Fresh and Bounty Fresh Market Facebook pages were treated to all these activities for free.
Adding even more energy to the celebration, popular Filipino personalities Dianne Medina, Rodjun Cruz, and their young son, Joaquin, made a special appearance. The family joined the crowd to dance with Chicky, spreading joy and excitement among attendees. Their presence made the event particularly memorable, reinforcing the family-friendly spirit that Bounty Fresh strives to embody.
The festivities were officially launched by Ms. Stephanie Guerrero, Vice President for Marketing at Bounty Fresh Group Holdings Inc., who delivered a heartfelt welcome speech. She expressed gratitude to the enthusiastic attendees and highlighted the family and community values that Chicky represents. Guerrero also took the opportunity to emphasize Bounty Fresh’s commitment to quality, innovation, and sustainability, aligning with the company’s #FoodMadeBetter campaign, which advocates for nutritious and responsibly-produced food.
Bounty Fresh extends a heartfelt thank you to everyone who joined and made Chicky’s grand reveal a remarkable “Bountyful” celebration, underscoring the brand’s dedication to creating memorable experiences for families. Through this vibrant event, Bounty Fresh successfully merged its core values with a fun, engaging celebration, leaving a lasting impression on the community.
