BS, one of the world’s largest meatpackers, announced a surge in profit to a two-year high, thanks to booming demand for chicken in both domestic and international markets. In its latest earnings report, JBS credited strong global appetite for poultry as a key factor driving profitability, marking a significant rebound in its chicken segment, which has become a cornerstone of the company’s growth strategy.
With a robust uptick in chicken sales, JBS has seen strong performance in key markets where chicken consumption is rapidly rising. In addition to benefiting from favorable poultry market conditions, JBS has streamlined its production to optimize efficiency, further strengthening its competitive edge in the global poultry industry.
CEO Gilberto Tomazoni noted that chicken has become a central part of JBS’s portfolio, underscoring the importance of responding to shifting consumer preferences toward lean protein sources. The company’s strategy has included expanding capacity to meet demand surges, especially as consumers worldwide increasingly favor chicken as a healthier and more affordable protein option.
The company’s profits reached their highest levels since 2022, signaling the effectiveness of JBS’s focus on poultry. This milestone aligns with broader trends in the meat industry, where chicken continues to see the most substantial growth due to price stability and health-conscious consumer trends. JBS’s strong quarter underscores the growing value of the poultry sector, positioning the company to capitalize on the sustained global demand for chicken into 2025.
